Attitudes, Behavior, and Social Context: The Role of Norms by Deborah J. Terry,Michael A. Hogg PDF

By Deborah J. Terry,Michael A. Hogg

the explanations why humans don't constantly act in accord with their attitudes has been the focal point of a lot social mental study, as have the criteria that account for why humans switch their attitudes and are persuaded through such affects because the media. there's robust help for the view that attitude-behavior consistency and persuasion can't be good understood regardless of the broader social context within which we are living. even though attitudes are held by way of members, they're social items to the level that they're prompted by means of social norms and the expectancies of others. This booklet brings jointly a world team of researchers discussing inner most and public selves and their interplay via attitudes and behaviour. the results of the social context on attitude-behavior kinfolk and persuasion is the important subject matter of this e-book, which--in its blend of theoretical exposition, critique, and empirical research--should be of curiosity to either easy and utilized social psychologists.

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Attitudes, Behavior, and Social Context: The Role of Norms and Group Membership (Applied Social Research Series) by Deborah J. Terry,Michael A. Hogg


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